A pleasant surprise will greet nearly a quarter million people distributing candy at their door, when youth reverse the Halloween tradition to hand adults a sample of Fair Trade chocolate.
The chocolate will be accompanied by a card informing recipients of poverty and child slavery in the cocoa industry, affecting mainstream candy enjoyed at Halloween and around the year, and how Fair Trade Certified chocolate provides a solution.
Want to get involved? There are a few ways you can:
- Request a Reverse Trick-or-Treating Kit
KITS ARE NO LONGER AVAILABLE
- Print and distribute Fair Trade Halloween flyers on Halloween.
Available here
- Register for handing out flyers. We are tracking how many flyers participants will hand out, so we will know if we reached our goal of reaching 250,000 households. Click here to register
- Post a photo or video of Reverse Trick-or-Treating at www.5actions.org and www.youtube.com/group/revtrickortreat08.
Be sure to mention that you're from Canada in your post!
- Look for the TransFair Canada Mark on products when you shop. Fair Trade Certified products are available in stores across Canada. In choosing Fair Trade chocolate at Halloween, and every other day of the year, you are connecting with the farmers who grow and harvest your food. The guaranteed Fair Trade price paid for cocoa helps to provide farmers with a sustainable livelihood and creates hope for a better future for their children. In addition, Fair Trade certification prohibits the use of abusive child labour.
Reverse Trick-or-Treating in Canada is a joint initiative of:
TransFair Canada
TransFair Canada is a national non-profit certification and public education organization promoting Fair Trade Certified in order to improve the livelihood of developing world farmers and workers.
Engineers Without Borders Canada
Engineers Without Borders, formed in 2000, works in impoverished communities to promote human development through access to technology. In Canada, its 30,000 members raise awareness of extreme poverty and the ways in which Canadians can drive change.
WUSC
A leading Canadian international development agency, World University Service of Canada (WUSC) is a network of individuals and post-secondary institutions. WUSC's mission is to foster human development and global understanding through education and training.
Équiterre
Équiterre helps build a social movement by encouraging individuals, organizations and governments to make ecological and equitable choices, in a spirit of solidarity.
Manitoba Council for International Cooperation
The Manitoba Council for International Cooperation (MCIC) helps Manitobans connect with global issues and work together for a better world. MCIC is a coalition of Manitoba-based organizations involved in international development.
and these 100% Fair Traders:
Cocoa Camino
Just Us!
Equita
Zazubean
Reverse Trick-or-Treating is an initiative of Global Exchange's Sweet Smarts network, with leadership from Equal Exchange.
